Tag Archives: mobile gambling
Bright Future For Mobile Casinos
New mobile casinos and gambling applications are springing up each week due to the steady growth of the mobile market and mobile casino industry subsector in particular. Will this trend continue and what factors does it depend on?
The first and foremost aspect of every business is demand. The demand for mobile casino applications and websites is really huge. No matter how much some gamblers enjoy the atmosphere of land-based casinos, most of them are just too busy to be able to go out as often as they want. Needless to say that as long as mobile devices are always at one’s fingertips, people begin to embrace the idea of mobile gambling. Probably the new generations of casino players will not even consider playing any other way.
Mobile casino operators and app developers are in their turn really interested in satisfying the customers’ growing demand. More and more apps are offered for free, which is important because even if the app costs around $1 there are still those who would rather not play than pay. In fact, it is even unnecessary to download anything, because many online casinos offer fully functional mobile versions of their sites.
The emergence of new mobile devices is another factor fuelling the growth of mobile casino industry. App developers take full advantage of the new technology, so the more sophisticated mobile gadgets become, the more advanced mobile casino applications we will be able to download. Today we’re taking advantage of the touch screen technology, who knows what else we will enjoy in a year or two after a launch of new devices.
Another influencing factor is regulation of mobile gambling. It is obvious that every single country is interested in supporting this industry as long as it brings in a lot of money. The main problem now is that governments of many countries are not quite sure about how exactly to control this relatively new industry. Unfortunately, it is gamblers who suffer from the government’s short-sighted actions in the first place and it will remain so until some decent law will come.
Earlier this year, Apple greenlighted real-money gambling apps into their App Store for the first time. Although their policy tends to be changeable, there’s still hope that they will not ban applications that are favoured by millions of gamblers.
GBGC has recently published a report on mobile gambling. According to their calculations, the global m-Gambling market was worth $2.7 billion in gross gaming yield (GGY) in 2010. They expect the market to reach $4.8 billion by 2013, which will account for 11% of the total Interactive gambling market.
Mobile Bingo
Just a few years ago bingo was restricted to smoky bingo halls, seaside arcades and social clubs and had what can only be described as an aged image. During the last couple of years in the UK bingo has exploded online and has become the biggest form of online gambling in the UK. Helped by the smoking ban, which in effect bans smoking in enclosed areas throughout the UK and perhaps even helped more so by the credit crunch. Many ardent live bingo players have now switched their play to the internet. In real terms you can now play bingo online for just a few pennies against thousands of players for healthy jackpots which works out much cheaper than travelling to playing live.
But the rise of bingo continues and not only can you play online anytime, now with the big bingo sites launching mobile bingo you can now play on your phone anywhere! We are in the early days of mobile gambling but already bingo seems to be one of the major types of gambling that seems will do very well as the mobile gambling revolution take holds. Mecca and Foxy are the first to test the mobile gambling market but expect most of the other leader operators to follow during 2009.
Many may ask how does mobile bingo work and how do you play bingo on your phone? Well as with online bingo you dont require any I.T. expertise as with most sites you simply sign up, enter your mobile phone number and the software is sent direct to your phone. You also have the option to download the software to your computer and transfer it to your phone by Bluetooth or USB.
A great benefit of mobile bingo is that bingo sites will need to tempt you too sign up to their mobile services and you can guarantee this will come in the form of free cash. UK companies have spent millions with free cash offers to tempt players to play online. These offers during the last few months seemed to have been withdrawn on many sites simply because these offers have done the job. Its back to square one with mobile bingo though and Mecca has already launched a free cash offer for new sign ups.
The slots and general money games available on all the online bingo sites are also available on mobile bingo but at the moment not all of them. Expect to see more of these added during the year and mobile specific games. Please remember though that you cant play online bingo on every mobile phone so you must first check the system requirements of the individual bingo site. As a general rule though if you can browse the internet on your phone and play basic internet games then you should not have a problem running the mobile bingo client. The best phone of course for mobile bingo is the Iphone!
So dont expect the rise of bingo to diminish during 2009 as the growth of mobile gaming will push bingo to even great heights!